Mr CHOY Sonny Yip Hong
PhD Candidate, MBA, GRAD DIP (BUS), B.DES (IND), MCSD, MIDSHK, MAMBA
Mr. Choy graduated from University of South Australia, Adelaide, with a Bachelor of Design, Industrial Design. He proceeded to complete a Graduate Diploma in Business Enterprise from University of Adelaide. In 2016, he received an MBA from University of Strathclyde. Currently, he is a PhD Candidate studying industrial design and design management at Swinburne University of Technology. With industrial experience in fields including product, toy, retail design; he specializes in taking innovative, technological and socially conscious approaches to design. Mr. Choy’s research interests focuses on creative management and design productivity global context. He is also interested in the deployment of technology in product solutions. He actively engages Asian business partners to bring about synergies between the education sector with public/private business sectors and works with NGOs to bring about socially conscious design in Hong Kong.