黃潔賢女士
講師
講師
TEACHING AREAS
QUALIFICATIONS
Award title (Discipline(s)), Institution, City, State, Country |
Master of Business Administration, The University of Hong Kong |
BBA (Hons) in Marketing, City University of Hong Kong |
EMPLOYMENT
Position, Office/Unit/Section/School/Department/Faculty, Institution, City, State, Country |
Teaching Fellow, Technological and Higher Education Institute of Hong Kong |
Marketing Manager, Forevermark Hong Kong – DeBeers Group |
Product Manager, ESTĒE LAUDER (H.K.) LTD |
Assistant Marketing Manager, Advertising Department, FANCL |
Assistant Product Manager, shu uemura Hong Kong, L’ORÉAL HONG KONG LTD |
PROFESSIONAL QUALIFICATIONS
Member, Hong Kong Institute of Marketing (HKIM)
RESEARCH PUBLICATIONS AND PRESENTATIONS
Publication:
Kit Yin Emmy Wong, and Chigaeva-Heddad, S. 2018. Academic research in vocationally-oriented higher education: Perspectives from teaching staff. In Proceedings of The Asian Conference on Education. Tokyo, Japan: IAFOR. Available at https://papers.iafor.org/submission43087/.
Conference Presentations:
Exploring the Effects of Sustainability-Themed Branding Initiatives on Young Diners' Willingness to Patronize. ICSDE 2020 - International Conference on Sustainable Design and Environment, online from Hong Kong, 6 Aug 2020
Advertising Education in Hong Kong: Perspectives from Industry Experts. The 7th European Conference on Media, Communication & Film, online from London, UK, 24-26 Jul 2020
Learning Outcomes of Design-streamed Students and Management-streamed Students in A Combined Design Thinking Class. AETI 2019 - International Conference on Applied Education, Technology and Innovation Conference, Hong Kong, 16-18 Apr 2019.
Academic research in vocationally-oriented higher education: Perspectives from teaching staff (with Chigaeva-Heddad, S). The Asian Conference on Education, IAFOR, Tokyo, Japan, 13-15 Oct 2018.