林麒先生
講師
教學人員
TEACHING AREAS
- Digital Marketing
- Interactive Advertising
- Sensory Marketing
- Branding
- Consumer Behavior
- Media Morality
ACADEMIC QUALIFICATIONS
| 2018 to present | Doctoral Student, Doctor of Hospitality & Tourism Management, The Hong Kong Polytechnic University |
| 2014 | Master of Science in Electronic Commerce & Internet Computing (with Credit), The University of Hong Kong |
| 1997 | Bachelor of Business Administration, The Open University of Hong Kong |
PROFESSIONAL QUALIFICATIONS & PUBLIC SERVICES
- Full Member, Chartered Institue of Linguists (UK)
EMPLOYMENT
| Teaching Fellow, Technological Higher Education Institute of Hong Kong |
| E-Commerce Director, Miramar Travel Ltd |
| Business Development Director, Worldspan HK / TicTas |
| Sales & Marketing Manager, Macao Dragon Company Limited |
| And more than 10 years' experience across e-commerce, credit card, travel membership sectors |
PROFESSIONAL SERVICES
- Co-opted Member, Diploma of Vocational Baccalaureate Programme Board, Youth College International
RESEARCH INTERESTS
- Experience Design
- Consumer / Tourist Behaviour
-
Digital Transformation
- Vocational / Design Education
- Sustainability
RESEARCH PUBLICATIONS AND PRESENTATIONS
- Lam K, Yang M K (2019). Effects of In-class Competition-based Assessment on Learning Motivation and 21st Century Competencies of Asian Students Studying for Vocationally-Oriented Degrees. Presentation for Education 4.0: Applied Degree Education and the Future of Work. International Conference on Applied Education, Technology and Innovation (THEi AETI 2019), Hong Kong.
- Yang M K, Lam K (2019). In-class Competition-based Assessment for Effective Learning. Poster Presentation for Human Factors in Communication of Design. 10th International Conference on Applied Human Factors and Ergonomics (AHFE 2019), Washington.