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设计学系

教学人员

TEACHING AREAS

  • Advertising and Marketing Principles
  • Effective Branding and Consumer Behaviour
  • Design Thinking
  • PR and Event Planning
  • Copywriting
  • Design Studio

QUALIFICATIONS

Award title (Discipline(s)), Institution, City, State, Country

Master of Business Administration, The University of Hong Kong

BBA (Hons) in Marketing, City University of Hong Kong

EMPLOYMENT

Position, Office/Unit/Section/School/Department/Faculty, Institution, City, State, Country

Teaching Fellow, Technological and Higher Education Institute of Hong Kong

Marketing Manager, Forevermark Hong Kong – DeBeers Group

Product Manager, ESTĒE LAUDER (H.K.) LTD

Assistant Marketing Manager, Advertising Department, FANCL

Assistant Product Manager, shu uemura Hong Kong, L’ORÉAL HONG KONG LTD

PROFESSIONAL QUALIFICATIONS

Member, Hong Kong Institute of Marketing (HKIM)

RESEARCH PUBLICATIONS AND PRESENTATIONS

  • Presented at The AETI 2019 Conference: Learning Outcomes of Design-streamed Students and Management-streamed Students in A Combined Design Thinking Class.

 

  • Presented at The Asian Conference on Education 2018: Academic research in vocationally-oriented higher education: Perspectives from teaching staff, proceedings listed on The Asian Conference on Education 2018: Official Conference Proceedings, pp. 477-487.