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Sharing Good Practices in Teaching and Learning of Advertising and Public Relations

Industry Collaborations

Under the 2019 Funding for Establishment of Communities of Practice (CoPS), Teaching Development Grant, HKBU organized the teaching video “Social Listening and Crisis Management” hosted by Assistant Professor, Dr. Liane LEE, BA (Hons) of THEi Public Relations and International Events Management (PRIEM) program to interview Ms. Ruby WAN, President, Hong Kong Public Relations Professionals’ Association.


Mr. Birdy CHU, part-time staff of THEi PRIEM programme, invited Mr. Tobias BERGER, Head of Arts at Tai Kwun Contemporary, Hong Kong, to share on the topic of Experiential Design.


The video is now posted online on HKBUtube.